Filter Bubble

What is a filter bubble?

What this means is that you are only listening to those who agree with you. Living in a filter bubble means that you do not hear other points of view.

The clearest example is Facebook. If you are active on Facebook you know that your feed is curated. As you “like” certain posts Facebook brings you more of the same. If you don’t “like” certain content you will stop seeing that type of stuff. Facebook does this on purpose so that you have the best experience on their site.

However – this filter bubble is deepening divisions in society. If I never hear another point of view, then I don’t get the benefit of hearing all sides of an issue. We all know that their are two sides of a story, my side, your side and the truth.

For example I never heard anyone say anything positive about Donald Trump which had to mean I was living in the bubble.

Obviously it is dangerous for board members or anyone else who makes decisions to live in a filter bubble. We need to have all the information available in order to make the best decisions.

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Painless Financial Training Group Inc. with Debi Peverill

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