When members elect board members to represent them there has to be trust, trust that the directors will do what is best for the members. Examples abound of situations where leaders have lost the trust of their constituents. We are seeing the impacts of the mainstream media having lost the trust of sections of the US population. Now we are hearing about fake news and alternative facts. All of this is the direct result of the loss of trust between the media and the population.
How does this impact your organization? The directors must work hard to demonstrate that they are representing the best interests of the members because once that trust is gone, it is much more difficult to get it back.